Friday 9 May 2008

FREESAT TV UPDATE.


FREESAT TV FROM THE BBC & ITV update is to answer many questions we are being asked.
The BBC have said that the Freesat would be coming our way in Spring, and although very low key a statement was made from the BBC and ITV on the 6th of May.
It is obvious that Freesat cannot be in full swing as the retailers although stocked are unable to sell all versions of the Freesat set top box.
There have been some strange comments about lack of advertising and it would not be prudent to advertise something which is not yet fully ready.
As the Freesat metadata is a completely new concept it can be expected that there will be small bugs that need to be ironed out and tweaked and the BBC and ITV are being constantly pressured to deliver a Freesat platform that will certainly deliver irrational public scrutiny.
We should all be happy that the new Freesat service will be free and likely to remain so for a very long time.
The BBC/ITV timeframe of Spring could be construed in two different ways, so playing with semantics;
Spring is in the Northern Hemisphere comprises of March, April and May....so Spring really ends on the last day of May.
unless;
You use it astronomically;
lasting from Vernal Equinox, 20th/21st March to Summer Solstice 21st/22nd June....so astronomically Spring ends on the 22nd June.
Is it news to you ? then you read it here first!

4 comments:

davejsmith6 said...

i went in to currys in leeds on a retail park. what a joke. the salesman sought advise from a store expert(not sure what in).i was told i could only buy with an installation. i asked what his reasoning was. well its a different satellite!!! when i told him where in the sky the signal comes from, he then said oh yes but you need a quad feed lnb. after stopping laughing i told him i worked for a euronics dealer at which point he went to play with his ipod or make coffee.
i went over to comet. although the salesman admitted he hadnt been trained, he did establish with the manager that i could buy the box without installation.
so much for freesat thinking that comet and currys where the best way of getting freesat to the masses lol
dave smith

Unknown said...

Hello Dave,
this sort of reinforces our theory that satellite receivers are a truly enthusiasts closed shop.
Trying to get staff on all these shops to understand the concept of satellite TV is being made on a shoestring and only the select few staff really understand what satellite TV is all about, it is not something that can be taught in the 48 hours that most stores are trying to do. How many shops have you went into and the staff member automatically shifts the question onto their colleague for answers.
This is one of the reasons we suggest that Freesat is something everybody will want (it's free after the initial set up) and if their Freesat box has a top quality picture, is auto update, and they never have to touch it except press the channel buttons. This in the majority of cases is all the general public want, but some boxes will always be out there for more skilled satellite enthusiasts but Joe Public does not want to get bogged down with technicality as TV is not as important to him/her or they maybe partially sited, disabled or forgetful due to age.
The great majority of Freesat boxes will have to be easy to use for the exact reasons you highlight.

davejsmith6 said...

also i think you will find it comes down to profit. comet and currys get good returns for every customer they sign up to sky. this is not the way freesat will work. i used to work in comet so i know how it works. the sales team follow a code ie whats in it for us?
sad but true. they will ulitmatley us freesat as a base for selling sky. it will be the independants that supply freesat to the massess

Unknown said...

I totally agree Dave, I have some friends who like yourself worked for Comet when everything could be bartered for. Margins were their God.